Abstract:
The purpose of the article is to highlight the issues of introduction of digital technologies into the
educational process of Ukrainian higher education and digitalisation of higher education institutions, to characterise
the current state, and outline the prospects for their development. The research methodology employs systemic
and cultural-historical approaches, as well as techniques of analysis, synthesis, generalisation, description, and
comparison. This comprehensive application of methods allows for obtaining substantiated research results. The
scientific novelty of this research lies in the analysis of scholarly works on the implementation of digital technologies
in higher education institutions, which has enabled a detailed examination of the current state of digitalisation
in education, highlighted the key tasks in this area, and identified promising directions for the development of
educational technologies. Conclusions. The digitalisation of national education is critical for enhancing its quality,
aligning it with modern requirements, and improving its position in global educational rankings. At the same time,
there are significant gaps in leveraging the opportunities provided by modern digital technologies, including a
shortage of digital tools and educational resources, as well as a low level of digital competence among teachers
and students. The main challenges for higher education institutions in Ukraine include the digitalisation of internal
processes and the development of digital marketing to ensure effective interaction among all participants in
the educational process. The effectiveness of educational digitalisation directly depends on the level of digital
literacy and competencies of the educational participants, making it a key direction in the development of digital
education. Prospective development directions include systematic support for the digitalisation process, enriching
educational institutions with modern technologies and resources, and focusing on the systematic development of
digital skills among teachers, researchers, and students.
